“Raksha Bandhan” is the third film of the Khiladi “Akshay Kumar” this year, the earlier two films of the actor failed to charm the cinephiles, the expectation was from his latest release but seems like the audience has rejected his film on day 1 itself, as per the reports.
It is directed by Anand L. Rai and written by Himanshu Sharma and Kanika Dhillon, it marks the second collaboration between Anand and Akshay. Anand also produced the film with Alka Hiranandani under the banner Zee Studios, Color Yellow Productions, and Cape of Good Films.
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Box Office Collection Day 1
Akshay Kumar’s film doesn’t fare well in the advance bookings and depends largely on the walk-in audience which somehow arrives at the ticket counters. However, it opened with dismal numbers at the box office. Earlier it was expected to take a double-digit opening but the trade reports suggest that it sees a lower opening than Prithviraj and Rakshabandhan.
As per the early trade reports, Raksha Bandhan raked in only Rs 8 Cr on the first day, Mass belt was the top contributor while multiplex audiences rejected the film. It did good business in Delhi NCR and Gujarat.
Screen Counts & Budget
As per media reports, Akki’s film will release on 2500+ screens in India and around 1000 screens overseas making the total screen count to 3500+ screens worldwide. It is a moderate budget film made in Rs 65-70 Cr range.
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Advance Bookings
Akki is not the advance bookings star like Aamir is, hence his films generally depend on the walk-in audience/spot bookings. This film as well fared low in the advances, however, it did beat Laal Singh Chaddha at the mass pockets in the bookings. But in the end, it is multiplex that contributes the most, so Laal Singh Chaddha taking a lead here. As per Sacnilk.com, Raksha Bandhan has sold 34,468 tickets worth Rs 84.75 Lakhs till Wednesday morning, for the first day.
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About the Film
The film follows the storyline of a brother and his four sisters, he takes a vow before his frailing mother that he will marry his sisters into suitable homes, and only then he will get married. Raksha Bandhan Stars Bhumi Pednekar as Akshay’s love interest Sapna, Sadia Khateeb, Sahejmeen Kaur, Deepika Khanna, Smrithi Srikanth, and Seema Pahwa in the key roles.
